Situated in Ealing Common, it is a bit of a trek. I hardly go out west at all, so I was happy to note that it is opposite the tube station, giving you no chance to get lost (much). I'd heard the decor isn't much to look at, but seeing as my favourite sushi place, Ten Ten Tei in Brewer Street isn't either, this could only be a good thing.
From the outside, Sushi Hiro looks a bit lifeless. Frosted white glass makes it look closed. When we walked in, we were immediately greeted with the smell of very fresh fish - a bit like the seaside, and not at all fishy. Tables line the walls, simply decorated with chopsticks, a napkin and soy with saucers, as well as some stools at a sushi bar.
The menu is a tick box affair, with a plastic laminate guide with pictures. It's a really short menu with no hot dishes except miso soup - sushi and sashimi was the order of the day. I tend to suffer from great indecision, so it was good to see the deluxe set had a nice long list of fish it included; belly tuna, surf cram (sic!), salmon, sweet shrimp, scallop, mackerel, roe, eel, and... er... I forget the rest. We also ordered some pickled gourd and pickled radish maki to accompany, with a beer to wash it all down with.
When the sushi arrived, I was relieved to see it didn't resemble the rather depressing platter offered at Tomoe, which was also called the Deluxe Nigiri Set and at the same price. Visually, it was stunning. The fish was of excellent quality and the rice was freshly cooked and still a little warm. The fish to rice ratio was perfect, and a great selection of fish - not just the standard salmon and tuna. Easily the best sushi I've had in London. The pickled vegetable maki was also good, although we did comment that it could have been a little more pickled. We are pickle fiends though and knowing Japanese pickles are usually a lot sweeter, I think it's pretty inconsequential.
I definitely want to go back and go for a big blow-out as I was watching the budget this day. It was great value; the excellent platter, the maki and a beer each for came to £65 for the three of us, with some complimentary edamame and green tea thrown in. The rather long journey was worth it. Watch out for the funny opening hours though.
1 Station Parade,
Ealing, W5 3LD
Tel: 020 8896 3175
Lunch served 11am-1.30pm, dinner served 4.30-9pm Tue-Sun